Forward3D Hosts 'Going Global in 2016' in New York
Following the success of the first event in 2014, Forward3D hosted a 'Going Global in 2016' seminar at the Gansevoort Park Avenue hotel in New York.
The event consisted of a selection of sessions covering Forward3D's approach to international expansion with detailed insights in key foreign markets, including Europe & UK, Russia & the Middle East, China, Hong Kong & Taiwan, South Korea as well as Japan.
A whitepaper was also produced alongside the event to further communicate our new approach, allowing brands to manage risk in both monetary and reputational terms when pursuing international expansion online.
It aims to debunk popular internationalization myths and offer a framework for selecting, testing and growing internationally, which helps build the case for investment in iterative steps.
Download the Going Global in 2016 Whitepaper
Guests speakers sharing their international e-commerce experiences included:
Head of Industry, Fashion
International Marketing Consultant
Global Media Strategy Manager
Senior Digital Marketing Manager
As well as Forward3D's own speakers:
Senior APAC Analyst
Sales Director, US
Head of Locaria