The Best of The 2018 Trends
We have aggregated the top five trends that we believe will be the most influential to digital marketing over next 12-18 months. The topics covered are as follows:
1. A shift away from type: The increasing adoption of voice- and image-based functionality within technology.
2. Automation: The growing need to use technology to streamline customer interactions.
3. The value of data: How consumer and government attitudes towards data are changing.
4. Amazon: The rising influence of Amazon-based advertising and its symbiotic relationship with its eCommerce business.
5. China: Why marketers in the West need to start taking note of China.
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