Utilising our unique, cutting-edge technology, our global outreach and a vast growing network of publishers, we look beyond Affiliate networks for opportunities to create the most effective partnership programme for our clients.
From our beginnings as a Paid Search Affiliate in 2004, we have grown our expertise, skills and the technology we use, across all forms of marketing. We’re not only meticulous in the way we run campaigns, but we utilise our tech platform and our partner International Agency, Locaria, to run large scale programmes smoothly and efficiently. We also have access to an ever-expanding network of potential partners through our established outreach network.
As a network-agnostic agency with no exclusive global affiliate partner, we’re able to choose which platforms and partnership opportunities are best for our clients, depending solely on their needs.
Utilising all of our resources, we go beyond the network when searching for new opportunities and work with our clients to provide an affiliate programme like no other.
Our core belief is that investing the time to deliver an attentive campaign with personal and effective relationships is the most effective route to success and profit.
Our proprietary feed-optimisation tool, Forge, ensures product feeds made available to networks and partners are regularly updated & clear, providing a great experience for publishers that drive traffic for our clients.
Our agile project management tool, Cardwall provides transparency for clients, revealing what the team are working on and which tasks are coming up. This enables us to work efficiently and clearly as a team to surpass our targets.
By importing data into Datasets, our data warehouse, we can clean, store and launch powerful and insightful analysis against any other relevant data. Not only do we use this to make insightful decisions, but it allows us to easily track sales and approve/disapprove commissions, based on the comparison of network and Analytics data.
We also use Alerts, which are bespoke queries made to gather relevant data from Datasets. Alerts notify our teams of particular account insights, which our analysts can then use to implement actions across the account. An example Alert is one that notifies us of sudden changes in publisher click volume, so that we can reward or thank publishers if they are driving increased traffic.
By incorporating this technology into the way we run our affiliate activity, we are able to constantly improve and refine our processes.
Our partner International Agency, Locaria, has an unequalled range of languages and vast experience of running marketing campaigns across all continents. Using this knowledge, we are able to scale affiliate campaigns and content to any global market, providing a truly global management opportunity.
Working closely with our SEO division and pooling our resources, we have access to a constantly growing network of publishers, bloggers and contacts, creating the perfect balance between paid and organic outreach. This allows us to not rely solely on the networks’ directories, and maximises the opportunity for account growth and potential partners.