Planning and Research


Market research

We explore the minute details of your business, your competitors and your country's marketplace to give you valuable insight that can be used to sharpen your competitive edge.


SEO Research

Before making recommendations on keywords, page structure, content and Meta tag creation, we make sure we understand your business and your market thoroughly.


Keyword analysis

Your search marketing success depends on optimizing the most effective and relevant keywords. Firstly we look at what is working, and what is not currently working towards achieving your objectives. We then make recommendations on the best organisation and structure moving forwards.


Search query analysis & expansion

We analyse the words that your customers are using to convert on your site and then find more relevant words. Our bespoke tools will find words in the target language, even if they don’t exist in the source file.