Moving Beyond The Digital Duopoly

Date:
Time:
Venue: One World Trade Center, Floor 63, New York
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Title: Moving Beyond The Digital Duopoly

Date: Wednesday 29th May

Time: 9.00am - 11.00am

Location: ForwardPMX, One World Trade Center 63rd Floor, New York, NY 10007, United States

Format: Private roundtable event - Limited places available

Refreshments provided

 
Google and Facebook don’t dominate everywhere, this session will provide insights and recommendations on how to amplify your brand, reach your audience and drive success across China, Korea and Japan.

We’ll structure the session with an overview of platform dominance across the globe, then lean into specific markets outling why brands should consider that geo. Under China we will cover the headline media products on Baidu, Alibaba and Tencent, followed by Naver and Daum in Korea, then Yahoo and Line for Japan.
 
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Richard Brosgill - Head of APAC & Russia

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In 2013, Richard moved into Forward3D APAC, the full service international digital marketing agency affiliated to the Forward Group, to help develop the multilingual search teams, and to align content generation with multilingual PPC activity. With his experience running search campaigns across Google, Bing and regional engines such as Baidu, Yandex and Naver, as well as social activity across Facebook, Twitter, Weibo, WeChat and Vkontakte; Richard currently helps clients to formulate expansion strategies for non-English markets. He oversees all marketing activity in Asia and Eastern Europe, as well as managing implementation and delivery from the international teams across the London, Shanghai and Seoul offices.

 
 
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Yanyan Froud - Associate Director

APAC & Russia

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Yanyan Froud joined Forward3d in beginning of 2010 and has more than 10 years international marketing experience. She started helping clients establish and increase their presence in the far-east by specialising in digital marketing for the APAC region 7 years ago. Her focus is on major markets such as: China, Japan, Korea etc. She is now responsible for all facets of the performance, operation and business development, as well as working with brands such as Expedia, Hilton, Nike, Chanel etc to develop their APAC businesses.