Digital marketing agencies Forward3D and PMX Agency to form global brand
Forward3D, with clients including Asos, Virgin and Calvin Klein, will merge with US firm PMX to form ForwardPMX. The move will combine our specialisation in high fashion, retail and travel with PMX’s US presence and expertise in non-profits.
The combined agency will have a pool of 300 clients and boast $1bn (£778m) of managed media annually.
“Marketing today needs to deal with accelerating rates of complexity, fragmentation and data, and yet consumers still want the same thing: an experience that fits with their lives,”
- Martin McNulty, founder and chief executive of Forward3D.
Read more on CityA.M.